Xiaomi leads in the Indian smartphone market, Samsung holds second position as per reports

In the second quarter, Xiaomi sold the largest number of smartphones in India.

Tech company Xiaomi continues to dominate the Indian smartphone market and has once again captured the highest market share.

Cyber Media Research According to the (CMR) report, Xiaomi sold the largest number of smartphones in India in the April-June quarter, despite a 22 percent decline in overall sales.

After this, Samsung, Realme, Vivo and Oppo made it to the list of companies with the highest market share, respectively.

Xiaomi at the top with 20 percent market share

According to the CMR report, with 20 percent market share, Xiaomi was at the top position in India in the second quarter of 2022.

At the same time, South Korean tech company Samsung occupied the second position with 18 percent share.

3rd position Reality held 16 percent market share followed by Vivo and Oppo with 15 and 10 percent market share respectively in the top-5.

Samsung at the forefront of the 5G smartphone market

Tech company Samsung may have lagged behind Xiaomi in terms of overall share, but it grabbed the top position in the 5G smartphone category with 28 percent market share.

The number of people buying 5G smartphones in India has increased and this segment has seen a growth of seven percent compared to the first quarter of the year.

At the same time, if we talk about the annual increase in the sales of 5G phones, then this figure has reached 163 percent.

Sales of 5G smartphones will increase further

Maneka Kumari, CMR Analyst for Industry Intelligence Group, said on the sales of 5G phones, “Sales of 5G enabled smartphones have increased in the last few quarters and will continue to see the same.”

“This market segment will see further growth once the 5G spectrum auctions are over and the rollout begins. However, consumer demand has slowed down in the second quarter of the year,” he said.

Apple’s secret in the super-premium segment

Apple has a market share of 78 percent in the super-premium segment with a price range of Rs 50,000 to Rs 1 lakh and the company has gained a foothold in the Indian market. The company’s iPhone 12 and iPhone 13 series are doing well in India.

itel topped the feature phone segment

Chinese feature phone company itel topped the segment and captured 25 per cent market share.

After this Indian company Lava occupied the second position with 21 percent share.

Despite a decline of about 25 percent in overall sales, Samsung remained at the third position in the feature phone market and accounted for 11 percent share.

Nokia’s market shipments in the feature phone segment declined nearly eight per cent to 10 per cent.

More than 17 crore phones will be sold this year

CMR expects that a total of 174 million smartphone units can be sold in India this year.

Amit Sharma, Analyst for Industry Intelligence Group of the company said, “We expect supply-chain issues to ease in 2022 and see more sales during the festive season as well. In the second half, many smartphone companies will launch their flagship phones. In such a situation, the demand from the customers can also be seen increasing.

Outfable Bytes

The process of 5G spectrum auction in India will end last week and now the 5G rollout will begin. While Airtel is going to launch 5G services later this month, Reliance Jio can start its 5G rollout on Independence Day.

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